Island Hop Maldives
Social Launch Campaign
Re-inventing the typical Maldives Surf Charter concept, Island Hop provides bespoke surfing and sailing tours in the Maldives exploring the islands and local culture.
Deliverables
- Social Marketing Video Campaign through Facebook and Instagram
- Demographically targeted campaign with A/B testing
- Target video placement with customised video content
Results
- 188% increase in website traffic
- Over 100% return on advertising spend
- 39% increase in social engagement
- 8.4% overall conversion for paid traffic
With launch of their new vessel the team as Island Hop created an awareness campaign to promote holidays in the Maldives
Credits